WeWidget
For hotels, B&Bs and guest houses

Google Reviews for Hotels — Win the Direct Booking

Guests find you on a booking site, then open a new tab and search your name. That second visit — to your own website — is the one that pays full margin. Make sure it shows the same proof they just saw everywhere else.

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The second tab

Almost nobody books a room on the first page they land on. They shortlist on the travel sites, then check the property directly — for the real photos, the parking situation, and a better rate. The booking sites have spent years making that shortlist page dense with reassurance: scores, review counts, recent quotes. Then the guest arrives at your website and finds a gallery, a rate table, and silence.

Your Google reviews already say what that page needs to say. WeWidget brings them across — carousel, wall, pop-up or a compact rating badge — and keeps them synced with Google every day, so the review a guest left on Sunday is on your site by Monday. Every commission-free booking that comes from it is the whole point.

Three places it earns its keep

Beside “Book direct”

The rating badge next to the booking button answers the “is this place actually good?” question at the exact moment it is asked.

On the rooms page

A carousel under the room types lets guests hear from people who actually slept in them — far more persuasive than another description of the bed.

On the restaurant or spa page

Non-residents book dinner and treatments too, and they judge those on the same reviews. One widget, several pages, unlimited views.

Setup is a two-minute job: search your property name, pick a style, paste two lines of code. Built-in schema.org markup also makes your star rating eligible to appear in Google search results. Read more on where to place reviews page by page, or browse live widget examples and pricing.

A live review wall

Real reviews, synced from Google. Yours would look like this, in your colours.

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Questions from hoteliers

How do I add our hotel’s Google reviews to our website?
Search for your hotel by name in WeWidget — there is no Google login and nothing to connect to your booking engine — choose a widget style, and paste a two-line embed code into your site. Your reviews appear straight away and re-sync from Google every day.
Can we show Google reviews next to our direct booking button?
Yes, and that is where it does the most work. The compact rating badge sits beside a "Book direct" button without pushing the page around, and the carousel or grid styles suit a rooms or testimonials page. There are 15+ styles and colours are customisable to match your branding.
Will it work with our booking engine or channel manager?
It does not need to touch either. WeWidget is a display widget that sits on your website — an HTML embed — so it works alongside any booking engine, channel manager or PMS. It also works on WordPress, Wix, Squarespace, Shopify and Webflow.
Does it show reviews from Booking.com or TripAdvisor too?
No — WeWidget displays your Google reviews. Those are the ones a guest sees when they search your hotel name, and the ones that follow you into the map results, so they are the set worth mirroring on your own site.
What does it cost for a small hotel or B&B?
The free plan is free forever with no card: your top 5 Google reviews with reviewer photos, plus the live star-rating badge. All your reviews, more layouts and full customisation start at £5/month after a 30-day free trial, also with no card. Every plan has unlimited page views, so a fully booked summer never costs more than a quiet January.

Give the direct booking a reason to happen

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